Revolving around tree planting actions and beautification efforts in New York City, Los Angeles and San Francisco, Dig It focuses on the convergence of different "modern day tribes" including what musicians can do for environmental change with Pearl Jam's Stone Gossard, the rapidity of global warming with celebrated climate documentarian, James Balog, and Jeff Swartz, the CEO of the Timberland shoe company, and their impact and influence for a better quality of life for all. Dig It is directed by acclaimed photographer and film maker Danny Clinch. www.digitthefilm.com
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